Steve Rubel explains: “Here’s how I’ve set up my lifestreaming flow…

Capture:: This is where I collect my inspiration for content and create it. I am increasingly using Friendfeed as a front-end filter for all my social network content. I read feeds in Google Reader. I build mindmaps using Mindmeister and Mindnode. Finally, I create media on my iPhone - text using WriteRoom, sound using the voice recorder, and photos/videos using the camera.

Process:: Everything lands in Gmail and/or Evernote. I email feed items to myself that get tagged. I subscribe to certain Friendfeed lists that I have set up in Gmail. Finally, I am experimenting using Zemanta to find related content.

Share and Connect:: Then I email items into Posterous - text, images, audio, videos. These automatically populate certain social networks depending on the address I send them to (this is a Posterous feature). Comments come back to me in Gmail both on the site and through searches. I learn what you have to say and then that too gets stored.”

About Steve Rubel : “Steve Rubel (bio) is SVP, Director of Insights for Edelman Digital, a division of Edelman - the world’s largest independent PR firm. He is charged with helping Edelman clients identify emerging technologies and trends that can be applied in marketing communications programs. He also explores these topics on his well-read Lifestream site and in a bi-weekly column for AdAge Digital.”