Aphelis Reloaded: Part I


Photo: Skandalon, December 24th, 2010 (CC)

On December 23th, Skandalon celebrated its second year of existence (the very first post was published on December 23th, 2008).

However, as you may have noticed, nothing was published here for the past three months. To make a long story short, the last queue crash messed with the timestamp of all the posts I had stored either in Draft or in Queue. Instead of taking the time to recreate each and everyone of them (I was told to do so by Tumblr’s support team), I decided to work on a project I had in mind for a while: moving everything from Tumblr to a self-hosted Wordpress blog.

Keeping in mind that Skandalon was originally setup to be a usable online archive, I see three good reasons to move away from Tumblr to a self-hosted Wordpress blog: more control over everything, better SEO, better search function. That being said, I see no point at all to launch myself into some Tumblr bashing. I’m still convinced Tumblr is a terrific blogging platform for some users, especially when it comes to its ease of use (it really offers an effortless blogging experience). However, this quality could also be a draw back for some other users.

I’ve read about experienced Wordpress users who decided to move to Tumblr precisely because they were tired of doing server maintenance, dealing with upgrades, struggling with plugins compatibility issues, etc. As it turns out, I’m moving away from Tumblr precisely for the opposite reason: I want more control and I’m more than willing to spend some time coding and fixing things so they fit my needs (and hopefully my taste).

This project is divided in two parts. Part I is all about setting up a self-hosted Wordpress blog, coding a theme and setting everything up to my liking. Thus my first challenge was to replicate as much as I could from what I’ve come to love here over at my new Wordpress installation. I successfully achieve this task during the course of the last Fall season. If you never visited Skandalon (because you’re used to check new posts via your dashboard) you obviously won’t notice anything about the design. For those of you who are familiar with this website, you should feel right at home over at the new blog. If you wish to give it a try, simply visit Aphelis.net

Aphelis is still an online archive and I’m still providing adequate references for each and every post. With Skandalon, the idea was simple: I reblogged content, but doing so I systematically added details about the origin of the content, date and context of production, authorship, URL links etc (that, I would say, is the main difference between a working archive and a place were one dumps things without caring to much about them).

With Aphelis, I’m trying to do a little bit more. Along with the reblogged content, I’ll try to write some notes as often as possible. Why I found the content interesting in the first place? How is it related to the main theme covered by the blog (art, communication, technology)? Is there other related resources online? Etc. As a result, I won’t be publishing as often as I used to do here (around two posts a day for the last year and a half). But hopefully, I will produced more substantial content.

As I wrote above, this is a two parts project. Part II consist of moving every single post ever published here over to Aphelis.net, the new self-hosted Wordpress platform. This is a technical challenge. There are different tools out there built for this specific task. But none of them fulfills my needs. One of the main problem lies in the differences between the two blogging platform. For example, Tumblr does not use titles (except for some specific post types, such as text post, like the one you’re reading now).

Ben Ward, the author of the Tumblr2Wordpress export tool (a fork of Hao Chen’s script), is aware of this issue and working to fix it. While I was able to fix some other issues by tweaking the code of his script, the title problem asks for some advanced modifications (I’m not a programer and I’m not familiar with PHP). Truncating can easily be achieve by implementing a small PHP script within Ben Ward’s script (like this one). However, in order to generate a proper title, one will most probably want to get rid of any HTML tags and special characters within the truncated part of the post. I extensively wrote about this problem on Stack Overflow. Since I don’t have much time at the moment, I’ll wait to see if anyone comes out with a workable solution. Otherwise, I may give it another try myself this summer. Until then, Skandalon will remain as it is. I’ll probably update it from time to time, if only to point out to new posts published on Aphelis.

If I’m leaving Skandalon, does that mean I’ll stop following my Tumblr friends? That I’ll stop reblogging them? Fortunatly (for me and for you), Tumblr is not a gated community and the dashboard is not the only way to follow blogs.

Since day one, I found that “following” many Tumblr blogs –using Tumblr’s “follow” tool– wasn’t doing any good to my dashboard. It would become overloaded with posts and information, making it virtually unusable. So I decided to restrain myself to follow only a dozen blogs or so. However, there are more than a dozen interesting Tumblr blogs out there. The solution was simple: I subscribed to as many RSS feed that I wanted to and follow those from within a feed reader (I’m currently using Reeder for Mac 1.0 Draft 8, by Silvio Rizzi). That way I can follow fifty Tumblr blogs without missing anything. I can even flagged the posts I like while keeping this information stored on my computer and synchronized online with my Google Reader account (to my knowledge, there’s no way to backup of all the posts one “liked” on Tumblr: if one loses its account, one loses the archive of the post he or she “liked” in the process as well).

That’s about it. Upcoming posts on Aphelis include, among other things, a more extensive piece on what I’ve been calling “adequate references”, an interview with American photographer Jason Eskenazi and hopefully some more detailed information about a workable solution to export posts from Tumblr to Wordpress.

Happy Holidays to everyone: enjoy the family, the food and the snow.



• Dec 25, 2010 link notes tagged: Tumblr  technology  communication  Skandalon  blog  platform  export  Wordpress 

When creating a post, you can now attribute its content (eg. a pull quote or image) to a source outside of Tumblr. That source gets clearly attributed everywhere that post is reblogged on Tumblr. The bookmarklet will automatically set the source, confirming that the current page is in fact the content’s origin.
✖ Via Tumblr Staff: Fixing Content Attribution (Once and For All), September 3rd, 2010

Looks like a nice technical improvement. But the basic argument is all wrong. First, the content attribution problem ―which is not exclusive to Tumblr― is not fixed at all. Second, the bookmarklet may automatically set a source but in no way will it be able to confirm that the page reblogged is the content’s origin.

If you’re surfing ffffound and happen to stumble upon a nice picture, the bookmarklet will display this : “fffound.com photographed or created this image”. Which is wrong, as wrong as before.

The fact is that no simple software implementation is capable, for the moment, to replace human judgement. The problem remains : if one wants to know the “source” of any content, one will have to make the effort to think and to do some research. Unfortunately, this condition for attributing the right source to a content seems to contradict one of Tumblr’s main tagline: “Tumblr makes it effortless to share anything you find or create” (Why Tumblr).



• Sep 04, 2010 link notes reblogged from staff  [via] tagged: Tumblr  attribution  blog  bookmarklet  content  interface  research  source  technology  adequate references 

Tumblelogs have two key features that help users create an enormous backlog of posts in a very short time – “notes” and “reblog”. Through the latter button, users can simple click and reblog content found on another user’s site. This is one of the things that has made Tumblr such a hit among the masses, it is also one of the reasons that it is not in Google’s good graces. Search engines like Google use two key factors when creating rankings for searched sites: content and backlinks. Since Tumblr makes it so easy to copy content found on other blogs, it takes a lot more effort of on the part of a Tumblelogger to achieve a high ranking in results … because reblogging can easily become a duplicate content nightmare.
✖ Via SEO Facts: “Tumblr Takes a Fall in Google Search Rankings”, August 23, 2010

A follow up on my post about Tumblr’s SEO problems. See also Sochable: “Tumblr’s Biggest Strength is its Biggest Weakness to Google” by J.D. Rucker, August 22, 2010.



• Aug 27, 2010 link notes tagged: technology  communication  social media  Tumblr  SEO  Google  search engine  blog  community 
art comic blog ressource archive
✖ Via Comic Blog Elite: The Toplist for Comic Blogs
“Welcome to the Comic Blog Elite toplist, a resource for fans, creators, retailers, and publishers to identify the very best comic blogs on the net — based on actual site hits”

The Comic Blog Elite is moderated by Matt Bergin from Division 18:

“Matt has been making comics all his life… but mostly in crayon on construction paper, and later in the margins of notebooks when he should’ve been studying. Eventually, Matt started working as an editor in the health communications industry (fun!), but managed to squeeze in time during the 9 to 5 grind to work on his comics, make more talented friends, and, ultimately, make comics with those more talented friends. He was even able to fit in contributing to the comics website PopCultureShock.com, where he hooked up with the Silent Devil crew. Thus, through blatant professional misconduct, Division 18 and a genuine comics career were born.”(more)


• Mar 24, 2010 link notes  [via] tagged: art  comic  blog  ressource  archive 
consumption heidegger blog communication consumer haul haul_vlogger junk lost makeup_haul mall_haul network object product social technology trash veblen baudrillard blippy
✖ Via Boing Boing: “Haul vloggers: young women videoblogging clothes and makeup they buy”. above screen capture from chanelbluesatin

The Boing Boing post links back to Susannah Breslin’s personal blog which is not very informative. More information can be found about this phenomenon under the term “haul video”, “haul videos”, “mall haul” or “makeup haul”:

“Haul videos are the democratization of the home shopping network. They typically feature teen girls just back from the mall, shopping bag in hand, gushing over their purchases (or “haul”) to their webcam to be uploaded to YouTube for the world to see. […]A search for Haul at YouTube returns 105,000 videos. A spot check reveals that surprisingly few of these videos are for U-Haul or another unrelated topic. What more could a retailer ask for that enthusiastic, peer-to-peer endorsements of their shopping experiences? Retailers should be cultivating if not deliberately encouraging the creation of these videos.” (read more over at David Erikson’s blog)

Have the consumer buy form you, have the consumer work for you:

“On YouTube, there are a new set of viral videos called “Haul” videos. These are videos posted by everyday people talking about the stuff they bought on their most recent shopping spree. Some name each items with cost, some are just showing off the items they bought. Some people are showing off how much they saved. There are a few videos that get more then 200,000 viewers them. This could be a treasure trove for local businesses.” (A Guide to Haul Viral Videos)

A “haul” is a cargo. Thus “haul vloggers” could be understand as human carriers, loaded with objects, speaking about those things (or literaly through them, as in the screen capture above), existentialy concerned by all this equipment. Now two things about that :

1) In its general form, it’s not a new phenomenon. Thorstein Veblen coined the term “conspicuous consumption” back in 1899 in his book The Theory of the Leisure Classe. Veblen was a major inspiration for Baudrillard’s The Consumer Society (1970);

2) It will be a mistake to associate this phenomenon strictly with teen girls. We all brag to a certain degree about what we buy, may it be books, DVDs, CDs, tools, wine, etc. We may not do it in front of a camera, but we speak about it, we post about it, we tell friends about it (Marco Arment, the lead developer of Tumblr, is currently buying a new BMW). That may be why some are thinking Blippy ―a kind of Twitter where you post about items you just bought― could become the next big thing (it launched last December).



• Mar 14, 2010 link notes tagged: Consumption  Heidegger  blog  communication  consumer  haul  haul vlogger  junk  lost  makeup haul  mall haul  network  object  product  social  technology  trash  Veblen  Baudrillard  Blippy 

If there is any difference, I would suggest that it is that the filter has been removed; that is, the author’s effort to structure his thoughts meaningfully has been abnegated, and we, his audience, are expected to indulge the Great One as he dispenses nuggets of wisdom. As I write this, a news ticker on Sky News Channel incessantly chugs by in the background, repeating heresay and speculation about the circumstances of Michael Jackson’s death, while a helicopter-based camera transmits images as it circles a suburban LA house, and newsreader tells us that “we’re” “live,” whatever that means. This then, is the potential sound of undifferentiated media aggregation.
✖ Via Internet Time Blog: comment added to Jay Cross’ article “Stream, not blogs?” (previously on Skandalon)

The comment adresses Steve Rubel’s recent decision to switch his main publishing plateform from a traditional blog to “lifestreaming”. The comment was posted by Michael Hanley : “an expert provider of custom e-learning solutions and digital media” (according to his own website).



• Jul 02, 2009 link notes  [via] tagged: technology  communication  Internet  evolution  blog  lifestream 

If blogging is like being beaten to death with croutons, twittering is like being eaten away by a sandstorm.
✖ Via Beyond The Beyond: “Beyond Blogs: The Conversation Has Moved Into The Flow” by Bruce Sterling (March 31, 2008).

Beyond The Beyond is Bruce Sterling’s blog over at Wired Magazine.



• Jun 29, 2009 link notes  [via] tagged: technology  communication  author  science fiction  blog  Twitter  evolution  lifestream 
communication technology lifestream tumblr internet data content blog
✖ Via The Steve Rubel Lifestream: “A Lifestream Workflow” (June 26, 2009).

Steve Rubel explains: “Here’s how I’ve set up my lifestreaming flow…

Capture:: This is where I collect my inspiration for content and create it. I am increasingly using Friendfeed as a front-end filter for all my social network content. I read feeds in Google Reader. I build mindmaps using Mindmeister and Mindnode. Finally, I create media on my iPhone - text using WriteRoom, sound using the voice recorder, and photos/videos using the camera.

Process:: Everything lands in Gmail and/or Evernote. I email feed items to myself that get tagged. I subscribe to certain Friendfeed lists that I have set up in Gmail. Finally, I am experimenting using Zemanta to find related content.

Share and Connect:: Then I email items into Posterous - text, images, audio, videos. These automatically populate certain social networks depending on the address I send them to (this is a Posterous feature). Comments come back to me in Gmail both on the site and through searches. I learn what you have to say and then that too gets stored.”

About Steve Rubel : “Steve Rubel (bio) is SVP, Director of Insights for Edelman Digital, a division of Edelman - the world’s largest independent PR firm. He is charged with helping Edelman clients identify emerging technologies and trends that can be applied in marketing communications programs. He also explores these topics on his well-read Lifestream site and in a bi-weekly column for AdAge Digital.”



• Jun 28, 2009 link notes tagged: communication  technology  lifestream  Tumblr  Internet  data  content  blog 
technology blog internet communication news visualization data
✖ Via Data Mining : “Steve Irwin, Michael Jackson” by Matthew Hurst, June 26, 2009.

“When Steve Irwin, the famous crocodile hunter, was killed by a sting ray, 5.5% of the posts on that day in the blogosphere (September 05, 2006) mentioned his name. Yesterday, mentions of ‘Michael Jackson’ topped out around 3%. Things are heading north from there today – currently around 8% – but note that the more immediate statistics come with a higher margin of error due to the lower sample size.”

About Matthew Hurst: “Scientist at Microsoft’s MSN; co-creator of BlogPulse.”

“BlogPulse is an automated trend discovery system for blogs. Blogs, a term that is short for weblogs, represent the fastest-growing medium of personal publishing and the newest method of individual expression and opinion on the Internet. BlogPulse applies machine-learning and natural-language processing techniques to discover trends in the highly dynamic world of blogs. BlogPulse is brought to you by Nielsen Online. (Read more)



• Jun 26, 2009 link notes  [via] tagged: technology  blog  Internet  communication  news  visualization  data 
politic data visualization blog communication technology
✖ Via Internet & Democracy Blog: “Mapping Iran’s Blogosphere on Election Eve” by John Kelly and Bruce Etling (June 11th, 2009).

“Based on our monitoring of the Iranian blogosphere on election eve, it looks like Mousavi has broader support in the online blog community than Ahmadinejad. (For a broader understanding of the different attentive clusters in Iran check out our new online interactive Iran blogosphere map).”



• Jun 15, 2009 link notes  [via] tagged: politic  data  visualization  blog  communication  technology 

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