The man who works recognizes his own product in the World that has actually been transformed by his work: he recognizes himself in it, he sees in it his own human reality, in it he discovers and reveals to others the objective reality of his humanity, of the originally abstract and purely subjective idea he has of himself. By this act of finding itself by itself, then, the [working] consciousness becomes its own meaning-or-will; and this happens precisely in work, in which it seemed to be alien meaning-or-will.
✖ Via Introduction to the Reading of Hegel by Alexandre Kojève, Cornell University Press, [1947]1980, p. 27

Here’s the original French version:

L’homme qui travaille reconnaît dans le Monde effectivement transformé par son travail sa propre œuvre: il s’y reconnaît soi-même; il y voit sa propre réalité humaine; il y découvre et il révèle aux autres la réalité objective de son humanité, de l’idée d’abord abstraite et purement subjective qu’il se fait de lui-même.] Par cet acte-de-se-retrouver soi-même par soi-même, la Conscience [travaillante] devient donc sens-ou-volonté propre; et elle le devient précisément dans le travail, où elle ne semblait être que sens-ou-volonté étranger. (Introduction à la lecture de Hegel, éd. Gallimard, Paris, 1947, p. 31)

A complete PDF copy of this book is available online. A French version of the ‘Introduction’ of this book is available here.



• Oct 02, 2010 link notes tagged: technology  work  world  production  subjectivity  other  self  alienation  slave  master  Hegel  Kojève  philosophy  consumption  consumer  capitalism  creation  art 

Me: Ugh, what are you watching?
Lady: 30 Rock.
Me: I know, but…do you notice anything weird about it?
Her: No.
Me: You see that big, black border around the whole thing, and how it looks and sounds all cruddy?
Her: No. I don’t.
Me: Really? You don’t see how the picture is all shrunk down in the screen and everything’s a little chunky and blurry?
Her: No. I don’t care.
Me: Okay, watch this. [Goes through the guide up to the 400s where the HD is.] Okay, are you watching?
Her: [Not watching. Playing with the dog and laughing because he did something cute.] Me: Okay, are you watching? [Swaps channels, engulfed in a glorious wave of fidelitous sound and image.]
Her:…
Me: You see that?
Her: No. I don’t care.
Me: …
Her: …
Me: I love you.
Her: [Laughs at the stupid dog.]
✖ Via lonelysandwich: “A glorious wave of fidelitous sound and image”, August 6th, 2010

Same thing goes with aspect ratio. I know people (whom I love and respect) who are able to watch a whole film in the wrong aspect ratio (they’ll watch 16/9 in 4/3). You’ll tell them: “Those cowboy sure are thin and tall…” and they’ll go “Huh?”

Lonely Sandwich is Adam Lisagor Tumblr blog. Alongside Merlin Mann and Scott Simpson, Lisagor runs You Look Nice Today “an audio-based Journal of Emotional Hygiene” (more about it).



• Aug 08, 2010 link notes reblogged from lonelysandwich  [via] tagged: technology  popular  consumer  television  high definition  HD  aspect ratio  film  picture  culture  humor  media 

The iPad and iPhone are closed compared to personal computers, yes. But they are remarkably open compared to so many kinds of computing devices.
✖ Via Daring Fireball: “The Kids Are All Right” by John Gruber, April 2sd, 2010

It goes on like this:

Here’s an email I received today from Sam Kaplan:
I am 13 years old and a big fan of your site. I just made an app called iChalkboard. This is my second app, but my first iPad app. It allows you to simply sketch things out. Check it out: http://itunes.apple.com/us/app/ichalkboard/id322491414?mt=8. If you need any more info or a promo code, feel free to ask.

I hope you like it as much as I do.

He’s 13 years old and he has created and is selling an iPad app in the same store where companies like EA, Google, and even Apple itself distribute iPad apps. His app is ready to go on the first day the product is available. Not a fake app. Not a junior app. A real honest-to-god iPad app. Imagine a 13-year-old in 1978 who could produce and sell his own Atari 2600 cartridges.
(read more)


• Apr 02, 2010 link notes tagged: technology  computer  iPad  Apple  hack  DIY  hardware  software  consumer  producer  prosumer 
consumption heidegger blog communication consumer haul haul_vlogger junk lost makeup_haul mall_haul network object product social technology trash veblen baudrillard blippy
✖ Via Boing Boing: “Haul vloggers: young women videoblogging clothes and makeup they buy”. above screen capture from chanelbluesatin

The Boing Boing post links back to Susannah Breslin’s personal blog which is not very informative. More information can be found about this phenomenon under the term “haul video”, “haul videos”, “mall haul” or “makeup haul”:

“Haul videos are the democratization of the home shopping network. They typically feature teen girls just back from the mall, shopping bag in hand, gushing over their purchases (or “haul”) to their webcam to be uploaded to YouTube for the world to see. […]A search for Haul at YouTube returns 105,000 videos. A spot check reveals that surprisingly few of these videos are for U-Haul or another unrelated topic. What more could a retailer ask for that enthusiastic, peer-to-peer endorsements of their shopping experiences? Retailers should be cultivating if not deliberately encouraging the creation of these videos.” (read more over at David Erikson’s blog)

Have the consumer buy form you, have the consumer work for you:

“On YouTube, there are a new set of viral videos called “Haul” videos. These are videos posted by everyday people talking about the stuff they bought on their most recent shopping spree. Some name each items with cost, some are just showing off the items they bought. Some people are showing off how much they saved. There are a few videos that get more then 200,000 viewers them. This could be a treasure trove for local businesses.” (A Guide to Haul Viral Videos)

A “haul” is a cargo. Thus “haul vloggers” could be understand as human carriers, loaded with objects, speaking about those things (or literaly through them, as in the screen capture above), existentialy concerned by all this equipment. Now two things about that :

1) In its general form, it’s not a new phenomenon. Thorstein Veblen coined the term “conspicuous consumption” back in 1899 in his book The Theory of the Leisure Classe. Veblen was a major inspiration for Baudrillard’s The Consumer Society (1970);

2) It will be a mistake to associate this phenomenon strictly with teen girls. We all brag to a certain degree about what we buy, may it be books, DVDs, CDs, tools, wine, etc. We may not do it in front of a camera, but we speak about it, we post about it, we tell friends about it (Marco Arment, the lead developer of Tumblr, is currently buying a new BMW). That may be why some are thinking Blippy ―a kind of Twitter where you post about items you just bought― could become the next big thing (it launched last December).



• Mar 14, 2010 link notes tagged: Consumption  Heidegger  blog  communication  consumer  haul  haul vlogger  junk  lost  makeup haul  mall haul  network  object  product  social  technology  trash  Veblen  Baudrillard  Blippy 

skandalon


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