“OK, if iPad is innovating meaning even more than it is technology, what meaning might that be? Here’s my best guess:
iPad is tapping into an emerging dynamic of a more interactive, tactile experience with digital technology and information. These interactions make technology less of an interface, and more of an extension of ourselves and our environment.
The tweets above are a couple that show the natural way children engage with technology. Given the iPhone experience, they turn around and want to apply it to other devices. Buttons on devices, our traditional form of interaction, are divorced from the screen. They provide a measure of distance from the digital experience.
Touch, however, represents a new level of intimacy in the digital experience. In technology terms, it’s just an alternative form of interface. Touch, mouse, tab, whatever. But touch is a vital human sense, and a core part of experience. It’s how we interact with others, how we shop, experience textures and so much more.”
About Hutch Carpenter:
“I am the VP of Product for Spigit. Spigit helps companies manage innovation, providing idea management and prediction market software for enterprises. The goal is enable easy capture of ideas by employees, customers and partners, and convert the most promising to innovative initiatives. Spigit recently received a $10 million equity investment from Warburg Pincus.” (more)
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