 | My mother-in-law walked in the door the day of the keynote and the first thing out of her mouth was “Did you see that new Apple iPad? That looks like it would work for me. Would that work for me?” I was utterly flabbergasted. She NEVER talks about computers or technology. She tolerates them at best. Her attitude is typical of most baby boomers I’ve talked to regarding computers. She wants to benefit from them but is frustrated by the wall she must climb in order to do so. She’s learned how to use email and a couple of other things on the Internet and that’s about it. Her bringing up the iPad was amazing for two reasons. First, someone in her office (she works with other ‘boomers) found out about it within hours of the keynote and shared it with her. That Apple news warranted attention from baby boomers at all is significant. That she then held her interest long enough to tell me at the end of the day is equally significant. After learning a little more information about it, she has decided that she wants an iPad. It actually borders on technolust. |
First discovered via The Daring Fireball.
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